On this episode, the founder of Conversion Fanatics joins me to discuss how to get more customers, sales and profits with A/B testing.
Justin Christianson is the #1 Bestselling author of Conversion Fanatic: How to double your customers, sales and profits with A/B testing. He’s also the co-founder and President of Conversion Fanatics, a full service conversion rate optimization company, helping companies like Burt’s Bees, Dr. Axe and many others improve their results.
In this episode, you’ll learn:
- What is A/B testing
- Choosing an A/B testing tool
- What’s working with conversion optimization in 2020
Tools and resources mentioned in this episode:
- Conversion Fanatics
- Conversion Fanatic: How To Double Your Customers, Sales and Profits With A/B Testing [Book]
- Convert.com
- Optimizely
- VWO
- Google Optimize
- Hotjar
