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GMT 073: Improve User Onboarding with Appcues

On this episode, we explore a user onboarding tool called Appcues, with their Director of Marketing, Ty Magnin.

Ty is the Director of Marketing at Appcues where he helps software products improve their new user onboarding experience. Ty was the first marketer at Work Market and has roots in poetry and film production.

Appcues is a user onboarding tool that lets product marketers design and publish in-app tutorials without code.

NOTE: Yes, we’ve rebranded the podcast. Inbound Unboxed is now Growth Marketing Toolbox. 🚀

In this episode, you’ll learn:

  • What is Appcues and how can it help marketers?
  • A complete overview of the Appcues platform
  • Common issues in the user onboarding process
  • Which marketing tools Ty and the Appcues team use daily
  • And much more!

Tools and resources mentioned in this episode:

Connect with Ty and Appcues:

Recent Episodes:

GMT 233: Marketing AppSumo Originals

On this episode, David Kelly, the general manager of AppSumo Originals joins me to discuss how they quickly scaled to become a 3 million+ business, with products such as SendFox, TidyCal, and Sumo.com.

GMT 232: Multichannel Marketing

On this episode, learn how to take a multichannel approach to marketing, and get some actionable tips on optimizing your LinkedIn profile along the way.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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