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GMT 185: Content Marketing That Works

On this episode, Ross Simmonds joins me to discuss content distribution and how marketers can get more engagement by changing the way they think about content marketing.

Ross Simmonds is the Founder of Foundation, a B2B marketing intelligence agency that helps brands strategize, create & distribute content online. He’s also behind a handful of online products and services ranging from ecommerce brands to software services.

In this episode, you’ll learn:

  • What is trending with content marketing
  • How can marketers start a content marketing campaign
  • How is technology changing this space
  • And much more!

Tools and resources mentioned in this episode:

Connect with Ross:

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GMT 238: Marketing with Urgency

On this episode, learn how to increase conversions and generate more sales using authentic evergreen marketing, with the creator of Deadline Funnel, Jack Born.

GMT 236: Social Media Teams

On this episode, learn how social media teams can become more productive, streamline their processes, and produce better content with the co-founder and CEO of Planable, Xenia Muntean.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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