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GMT 087: Get More Conversions with A/B Testing

On this episode, we’re talking all about conversion focused design and A/B testing, with Nick Disabato from Draft.

Nick is a designer and writer from Chicago. He runs Draft, a small consultancy that uses research-driven A/B testing to grow clients’ revenue.

In this episode, you’ll learn:

  • What is A/B testing?
  • Which tools to use for getting more conversions out of your website
  • How to find qualified testers
  • How to prioritize your A/B tests
  • And much more!

Tools and resources mentioned in this episode:

Connect with Nick:

Recent Episodes:

GMT 248: TikTok for Marketers

On this episode, learn how to incorporate TikTok into your marketing strategy while automating your content creation processes.

GMT 247: Consulting for Everyone

On this episode, find out how one marketer is changing the agency model with unlimited consulting, how you can define your ideal customer, and much more.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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