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GMT 124: How to Do Marketing That Works

On this episode, learn how to stop wasting money and only invest in marketing that works.

Derek is a serial entrepreneur with over 15 years of experience developing effective marketing campaigns. He’s the Founder & CEO of The Artist Evolution, a full service agency that builds memorable brands, marketing tools, and campaigns. And he’s also the author of the best-selling marketing book Don’t Buy a Duck.

In this episode, you’ll learn:

  • Lesser-known marketing strategies that are working right now
  • Derek’s favorite marketing tools
  • Why you shouldn’t buy a duck (and how this relates to marketing)
  • And much more!

Tools and resources mentioned in this episode:

Connect with Derek:

Recent Episodes:

GMT 233: Marketing AppSumo Originals

On this episode, David Kelly, the general manager of AppSumo Originals joins me to discuss how they quickly scaled to become a 3 million+ business, with products such as SendFox, TidyCal, and Sumo.com.

GMT 232: Multichannel Marketing

On this episode, learn how to take a multichannel approach to marketing, and get some actionable tips on optimizing your LinkedIn profile along the way.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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