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GMT 171: Everyone Loves Hotjar

On this episode, we explore the popular analytics and feedback tool called Hotjar, with Hotjar’s Content Lead, Louis Grenier.

Louie Grenier is a no-fluff marketer living in Dublin, Ireland. He believes marketing is overwhelming, shady, and ineffective because marketers obsess over everything except people. And he currently serves as the Content Lead at Hotjar and runs the popular podcast called Everyone Hates Marketers.

In this episode, you’ll learn:

  • What is Hotjar?
  • How can marketers use it to improve conversions?
  • Why everyone hates marketers 😉
  • And much more!

Tools and resources mentioned in this episode:

Connect with Louis:

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GMT 224: 1 Billion Popups

On this episode, learn how to generate more leads using popups and slide-ins from someone who analyzed over 1 billion popups.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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