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GMT 265: Optimize Your Forms

On this episode, the VP of Growth at Jotform shares tips and tricks for improving your web forms.

Bulut Akisik is the VP of Growth at Jotform. He also founded and exited a startup before and has been in product management for the previous 10 years, eventually finding his way into growth marketing.

In this episode, you’ll learn:

  • What is Jotform
  • How to optimize your forms
  • The psychology of forms
  • And much more!

Tools and resources mentioned in this episode:

Connect with Bulut:

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GMT 268: What is Microsoft Clarity?

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GMT 267: Better Lead Magnets

On this episode, New York Times bestselling author Julien Smith shares his approach to creating lead magnets that get results.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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