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GMT 193: Creating a Content Goldmine with Podcasts

On this episode, learn how podcasting can be a powerful content goldmine for marketers, and exactly what you need to do to repurpose podcast content for maximum reach.

Jaclyn Schiff is the founder of PodReacher, a service that transforms podcast episodes into articles. Previously, she worked as a journalist in Washington, DC and Chicago. She has served as Director of Communications for an association for global health researchers, and as a writer, she’s been published at NPR, The Huffington Post, NBC News, and more.

In this episode, you’ll learn:

  • How to get started podcasting
  • How to create more content from each podcast episode you make
  • Which marketing tools Jaclyn recommends
  • And much more!

Tools and resources mentioned in this episode:

Connect with Jaclyn:

Recent Episodes:

GMT 268: What is Microsoft Clarity?

On this episode, the product manager for Microsoft’s newest marketing tool called Microsoft Clarity joins me to discuss how it works and how it can help you get better insights about your website visitors.

GMT 267: Better Lead Magnets

On this episode, New York Times bestselling author Julien Smith shares his approach to creating lead magnets that get results.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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