GMT 177: How to Get Up to 135% More Reach on Your Social Media Efforts

On this episode, we look at specific tools and tactics you can use to repurpose your content, so you’ll get more reach from your social media efforts.

Shaina Weisinger is the Founder and CEO of Repurpose House, which turns long-form content into optimized videos and images for high engagement social media strategies. She has a background in video production for digital marketing and is on a mission to show content creators the untapped potential and repurposing power of the content that they already have. She has taught about content in many publications including DigitalMarketer, and Startup Nation, and continuously offers valuable takeaways by interviewing industry experts from world-recognized brands such as Godaddy, HubSpot, MarketingProfs, and more through her video podcast, The Content Coalition

In this episode, you’ll learn:

  • What is Repurpose House?
  • How can marketers increase social shares with repurposed content?
  • What formats perform best on social media?
  • What tools should you use?
  • And much more!

Tools and resources mentioned in this episode:

Connect with Shaina:

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GMT 248: TikTok for Marketers

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GMT 247: Consulting for Everyone

On this episode, find out how one marketer is changing the agency model with unlimited consulting, how you can define your ideal customer, and much more.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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