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GMT 022: Social Media Tools and Tactics

On this episode, we’re chatting with social media consultant Ian Anderson Gray, as he shares his favorite social media marketing tools and tactics.

Ian is a speaker, social media consultant, web developer and runs Seriously Social, a blog on social media tools. He is cofounder of Select Performers – a family run agency based in Manchester, UK.

In this episode, you’ll learn:

  • What are the essential social media tools Ian uses daily
  • Which tools Ian recommends for creating shareable images
  • How to grow your Twitter audience the right way
  • How to automate actions using IFTTT and Zapier
  • Why you should be repurposing content
  • And much more!

Tools and resources mentioned in this episode:

Connect with Ian:

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GMT 276: Email Marketing Trends

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GMT 274: Ready for GA4?

On this episode, the co-founder and CEO of CallTrackingMetrics Todd Fisher joins me to discuss what marketers need to know to get prepared for Google Analytics 4.

GMT 273: Core Web Vitals

On this episode, learn what you need to know about Core Web Vitals and how to speed up your website.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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