GMT 213: The SWARM Methodology

On this episode, learn how brands can respond to negative feedback online using the SWARM methodology.

Tod Maffin is president of engageQ digital, a social engagement agency that helps such brands as the Grey Cup, Mountain Equipment Co-op, Pacific Coastal Airlines, Ivanhoé Cambridge, Abbott Pharmaceutical, OK Tire, and more. And he’s the host of one of my favorite podcasts, called Today In Digital.

In this episode, you’ll learn:

  • What is the SWARM Methodology?
  • How Tod launched a successful podcast
  • Tod’s favorite social media tools

Tools and resources mentioned in this episode:

Connect with Tod:

Recent Episodes:

GMT 277: Optimize Your Ads

On this episode, the VP of Marketing for Creatopy joins me to discuss actionable tips on optimizing your ad campaigns in 2023.

GMT 276: Email Marketing Trends

On this episode, learn what’s working today with email marketing from a globally-recognized digital agency that was established in 1999.

GMT 274: Ready for GA4?

On this episode, the co-founder and CEO of CallTrackingMetrics Todd Fisher joins me to discuss what marketers need to know to get prepared for Google Analytics 4.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

Copy link
Powered by Social Snap