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GMT 069: User Generated Content Tools and Tactics

On this episode we discuss user generated content; why it matters, how to create it, and which tools to use, with our guest, Shayla Price.

Shayla is a B2B content marketer. She creates and promotes content for SaaS companies, like Kissmetrics and Shopify Plus. You can read her articles on Entrepreneur and the Huffington Post.

NOTE: Yes, we’ve rebranded the podcast. Inbound Unboxed is now Growth Marketing Toolbox. 🚀

In this episode, you’ll learn:

  • Why user generated content (UGC) matters
  • How to get started with a UGC campaign
  • Which tools Shayla recommends
  • Examples of great UGC campaigns
  • And much more!

Tools and resources mentioned in this episode:

Connect with Shayla:

Recent Episodes:

GMT 248: TikTok for Marketers

On this episode, learn how to incorporate TikTok into your marketing strategy while automating your content creation processes.

GMT 247: Consulting for Everyone

On this episode, find out how one marketer is changing the agency model with unlimited consulting, how you can define your ideal customer, and much more.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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