GMT 199: How Marketers Can Become More Productive

On this episode, learn how Marketers can become more productive and organized from the SVP of Marketing at Wrike.

Saranya Babu is a marketing and BD executive with proven success achieving 2X – 10X growth in revenue and valuation for B2B software and SaaS startups and mid-size companies such as Instapage, Flexera, and Dell.

Specializing in enterprise B2B marketing for MarTech and IT SaaS, Saranya received her MBA from the University of California, Berkeley Haas School of Business. Before transitioning into marketing, Saranya was a software engineer during the first half of her professional career so now she takes an engineering approach to marketing and enjoys building strategies from the ground-up.

In this episode, you’ll learn:

  • How to become more productive as a marketer
  • Which tools to explore to increase productivity
  • And much more!

Tools and resources mentioned in this episode:

Connect with Wrike:

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GMT 263: Interview with Richard Thalheimer

On this episode, Richard Thalheimer, the founder of The Sharper Image joins me to share his marketing insights which helped him build a $750 million brand, and what he’s up to these days.

About the Podcast

Growth Marketing Toolbox is a weekly podcast by Nicholas Scalice exploring the best growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.

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