On this episode, we look at how marketers can leverage Quora to generate more traffic, leads, and sales.
Since the age of 11, Zach Pinnell been involved in or started 40 to 50 ventures with varying degrees of success. The bulk of these were e-commerce projects that didn’t last the first month of testing for product-market fit, but also included an app start-up and a couple of affiliate blogs. The affiliate blogs gave him some notoriety on the web, and made it possible to start his marketing consulting agency 5 months ago, Pinnell Media. And Quora (the topic for this episode) was the primary source of traffic for his affiliate blogs, and remains a large inbound channel for his agency.
Zach has two full time consultants working with him now in a variety of niches, and his team specializes in cold outreach (B2B sales, outbound), influencer marketing, inbound marketing, and social media automation.
In this episode, you’ll learn:
- What is Quora?
- Why should marketers care about it?
- What’s the best way to get traffic from Quora?
- And much more!
Tools and resources mentioned in this episode:
- Pinnell Media
- Quora PeopleRank